3 Electronic Music Artists Thriving in the Sync Industry
The electronic music genre has long been a favorite for sync licensing, thanks to its versatility and ability to evoke a wide range of emotions. From adrenaline-pumping tracks for action-packed trailers to ethereal beats for contemplative moments, electronic artists are dominating sync deals across visual media. Here are three standout electronic music artists who have made their mark in the sync world.
1. M83
M83, the brainchild of French musician Anthony Gonzalez, is a shining example of how electronic music can thrive in the sync industry. Known for their cinematic soundscapes, M83’s music has been featured in everything from blockbuster films to commercials. Their iconic track “Midnight City” became a sync staple, appearing in ads for Victoria’s Secret, Gucci, and Audi, as well as in TV shows like Made in Chelsea and The Mindy Project. M83’s music blends emotional resonance with sweeping production, making it a go-to choice for projects aiming to leave a lasting impact.
2. ODESZA
The electronic duo ODESZA has built a stellar reputation in the sync world with their lush, atmospheric sound. Tracks like “Bloom” and “A Moment Apart” have been featured in high-profile commercials for brands like Apple, Toyota, and GoPro, as well as in TV series and film trailers. ODESZA’s music is especially popular in campaigns that aim to evoke inspiration, adventure, or innovation, thanks to its soaring melodies and uplifting beats. Their success in sync has not only boosted their visibility but also cemented their position as leaders in modern electronic music.
3. The Chemical Brothers
The Chemical Brothers are legends in the electronic music scene, and their impact on the sync industry is just as impressive. Their high-energy, genre-defying tracks have been used in countless advertisements, movies, and trailers. Songs like “Galvanize” and “Go” have been featured in global campaigns for brands like Sony, FIFA, and Nike, showcasing the duo’s ability to amplify energy and excitement in visual media. Their dynamic production style makes them a favorite for action-packed and visually stimulating content.
Why Electronic Music Shines in Sync
These artists demonstrate how electronic music’s adaptability, cinematic quality, and emotional range make it an ideal choice for sync licensing. Whether it’s setting the mood for a heartfelt scene or energizing a product launch, the genre continues to dominate the soundtracks of modern visual storytelling. As M83, ODESZA, and The Chemical Brothers show, sync isn’t just a promotional tool—it’s a powerful platform for elevating both music and media.